In 2012 Google is boasting at least one billion users (probably more), Facebook claims 750 million accounts and Twitter has around 25 million users. This clocks social media and search users at about two billion, and you have to make a place amongst all of them by using the correct social signals. Search marketing has changed forever courtesy of Google and Facebook. It is primarily via Google but don’t worry–if you would like to rank well within the SERPS, it is important that you figure out what you can do to get the most out of the different social signals that you can find online.
All homepages do not contain regular content in relation to what you would normally see. A magazine blog theme will contain pages that link out to more pages. Make sure that you place social signals on your webpages.
These will be links and easy to share links to all the major social sites. This will get a lot of social signals going if people are interested in your content and want family and friends to benefit from it too. You cannot always know what another person is thinking, but it is good to know that you will have a lot of the things that he likes. But, you should have a good idea if you have been checking the stats of your site and watching out for social signals. If you are not sure if you truly understand your audience then you don’t understand them and that needs to be corrected as soon as possible. This needs to be taken right now and all the way or you won’t be able to get your message across. Since this is the world of social media and SEO, it is really important that you have meaningful content that you can use for reaching out to your audience. Social media is full of possibilities including the opportunity to figure out who the movers and shakers in your market are. Once you’ve figured out who they are, whether it is through Twitter or Facebook, then you can begin to get involved. You can start being more active in really guiding the conversations within your market. You are going to get attention when you do this, but what you put out there should be equally topical and relevant.
There is a new method of optimization and it is all about social media members. This is new in that the context is new, social signals, but it’s also not new. Many online marketers have been commenting for years that you have to pay attention to and involve your readers. When it comes to posting good content, this is another way of making sure that your reader is engaged . But you should do the same for your followers on social media sites. Seek new ways to grab their attention and keep it. Reach out to your repeat customers because you have already sold to these people. It does not take that much to sell old customers and they can get others to like you too. Low opinions of Facebook are common in the web business community. Their opinions don’t matter, even if you can’t afford to spend a bunch of time there, you need to have a Facebook presence for yourself. Really, it is about leveraging the power of your social signals, which is going to help you quite a lot in terms of generating more power for your websites.
Table of Contents
Author David Jones
License CC BY-NC-ND 4.0